How to Make Money Selling Handmade Jewelry

Native Bear Paw Copper Cuff Bracelet BSN-40

Tips for Making Money Selling Handmade Jewelry

How to make money selling handmade jewelry

How to make money selling handmade jewellery. Please find the best supplier and market them using all the best marketing techniques. You can find a great supplier source to make money. When choosing a supplier, the best deciding factor is to find out how long the business has been around and whether it is established enough to be around when you need to order.

Hummingbird Lockets
Hummingbird Locket Necklaces

Handmade jewelry is also something that people will buy even if they do not have money to spare. The reason is that jewelry makes people feel good and is a way of rewarding oneself with a little bit of luxury.

You can either buy or make your own jewelry. If you are planning to create your own jewelry. There are many things that you need to consider. You can read here about how to make handmade jewelry. It is certainly possible to make money as long as you plan what type to sell, where to get the materials, where to sell, and what the prices should be. If you figure out all these and create something unusual, then you have a good chance to be successful in the handmade jewelry business. You may also have a better chance if you can build a strong reputation with your customers.

Wolf Choker Designed by Lynn Bean
Wolf choker necklace

Making jewelry could be fun and profitable. You do not have to rent a store; you can make it at home and be your own boss. You can set your own jewelry-making hours as you feel like. Moreover, it is a great way to make people happy with your creations by adding beauty to their lives through your handmade jewelry.

 

Abstract Triangle Copper Earrings
Abstract artwork handmade earrings

If you decide to buy handmade jewelry to sell, find a company that makes the most unique jewelry at reasonable prices. Many people have been selling Copper Reflections Handmade jewellery at their retail gift shops, gift stores, and trading posts. Especially the gift stores that focus on unique items have done very well by selling our jewelry and gifts. These store owners also put Copper Reflections jewelry and gifts on their websites or sell on Etsy, Amazon, or eBay. Some of the customers sell through their catalogue mail-order business as well as retailing at their craft stores.

West-Coast Native Thunderbird Bracelets
Native Thunderbird Bracelets

Some of Copper Reflections’ customers sell at pow-wows. There are so many good pow-wows organized by Native American communities that you can sell Native American jewelry at. Copper Reflections has many unique pieces of jewelry and gifts featuring Native designs, and many customers have sold them very well.

Cute Cat Jewelry Locket
Cat Locket Necklace

You need a website that looks and feels like a showroom, with a clear story about you and your items. Visitors should be able to browse through quality jewelry designs while also having a learning experience. To do that, you need to write about the materials you use and the process you follow in creating your unique jewelry. Social media is an important part of your website experience. So your potential customers can find your items on Instagram, Facebook, Pinterest, and Twitter.

 

Handmade Native Copper Wire Art Earrings
Selling copper wire art jewelry, Native American earrings

Here are some questions to ask to find the right place to sell:

1- Who and where is your customer? Know your ideal customer profile and research where they shop online.

2- Where do you currently sell your product? Whether you have your own website, use handmade platforms, or offline venues such as craft shows, will make a huge difference in your sales. Especially now, you need to be everywhere that your customers frequent.

Copper Native American Rings
Native American copper rings

3- To figure out the right places to sell handmade jewelry; Which places are currently working for you? Research similar sites and add your handmade jewelry. The more places you are, the better your chances of reaching your ideal customers.

4- Do you sell directly to businesses, consumers, or both? Local and national directories are a good way to get noticed by more people.

Pretty Hummingbird Earrings
Selling original hummingbird earrings

5- Right Places to Sell Handmade Jewelry; Where are your competitors? With so many tools available online, it is easy to research your competitors and where they are selling well.

Do not try to bring your customers to you, it is very difficult. It is a more effective use of time to go where your customers are visiting.

Sunflower Hair Clips by Van Gogh
Van Gogh Sunflowers Hair Clips
Wholesale Butterfly Jewelry Earrings
Cut Out Copper Butterfly Earrings

Your handmade jewelry store needs to leave a lasting impression in your customers’ minds. Putting your products online is not enough to sell well. You also need to communicate a compelling, memorable, and engaging story that inspires and uplifts people. Jewelry is a special purchase. People wear necklaces, earrings, bracelets, and other statement pieces to feel good about themselves and express their personality.

Hummingbird Ring Handmade from Copper
Adjustable Hummingbird Rings Handmade from Copper in Colorful Artwork

At Copper Reflections, with our designs and artisan handcrafted jewelry, we have been aware of the importance of high-quality, affordable handmade jewelry and the most unique pieces. You would know that when all these conditions are met in real life, the business becomes successful. This, of course, applies to all kinds of business, not just the handmade jewelry business.

Amazing Handmade Native Cuff Bracelets
Colorful SW Native American artwork Cuff bracelets

They should always give exclusive rights to our customers, especially small-town gift shops. This has always worked well for us, like handmade jewelry suppliers, as well as the gift store owners.

Copper Feather Horse Earrings
Feather Copper Earrings, Horse Earrings

 

How to Promote Your Handmade Jewelry Business

If you sell your handmade jewelry online, you have an opportunity to reach people all over the world. This means you have the opportunity to attract many customers to view your creations. But this also means there’s a lot of competition, making it challenging to get your brand found. There is always a market for handmade jewelry, as many people appreciate the unique touch and personal experience that handmade jewelry artisans can provide. Unique pieces may also be the reason for the higher price point.

SW Native Bracelet Handmade in Burgundy Narrow Cuff Style
Handmade Cuff Bracelets

The following questions will help you to decide what is the best method of promotion for your business:

Handmade Flower Jewelry, Iris Earrings
Selling Handmade Flower Jewelry, Iris Earrings

1- Which sites does your ideal customer use the most to shop online? Open accounts to sell where they are.

2- What other sites do they frequent?   This tends to be more effective when you know your customer profile, lifestyle, age, etc., and where they spend their time.

Handcrafted Copper Bracelets with Colorful Feather Artwork
Colorful feather copper bracelet

3- What is the ideal period for promoting? All major holidays are a good time, but also consider what time of day or days of the week your perfect customer tends to be online.

4- Is there any concern about seasonality? Promote items according to seasonal themes only at the correct time of year. Do not waste your advertising money after the season has passed.

Art Jewelry, Colorful Aspen Leaves Necklaces Handmade from Copper
Handmade aspen tree leaves necklace

5- How do your competitors carry out their promotions? Trying similar strategies will save valuable time and effort.

 

Square Copper Wire Dangle Pueblo Native Earrings
Handmade Wire Earrings

Conclusion

Capturing the attention of your ideal customer base takes research, effort, and time. Using these basic principles, you will quickly and efficiently build the successful handmade jewelry business you have dreamed of. We have been a handmade jewellery business since 1985. We started by participating in craft shows in the United States and Canada. Our customers gave us many good ideas for improving and selling our handmade jewelry.

Unique rings handmade in Pretty Butterfly Design
Handmade Rings, Butterfly Rings

 

Colorful Feather Copper Earrings
Colorful Feather Earrings Handmade from Copper

Direct contact with our customers has been constructive in helping us figure out many things we would not have had the chance to with online sales. Especially when starting, personal, face-to-face contact with your customers will help you in the right direction as you develop your handmade jewelry business. Wishing you every success.

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